What is Frontline Builders?

Frontline workers, including nurses, firefighters, and EMTs, put their own well-being on hold to help others. They work long hours with little reprieve and often don't have time to eat, drink, or take care of themselves. 

Frontline Builders aims to meet the needs of frontline workers and those impacted by disaster by providing food, beverage, and personal care product donations from CPG companies.

We do this by matching corporate donors who want to give back, with qualified frontline organizations.

OUR ORIGIN Story:

Created by KIND Snacks founder, Daniel Lubetzky, Frontline Builders was launched in April 2020 to support COVID-19 frontline workers.

Frontline workers remain our primary donation recipients, but we also support those impacted by humanitarian crises and natural disasters, including wildfires and hurricanes. Like the everyday work of frontline communities, these events demand unprecedented levels of dedication and sacrifice from those on the ground - and Frontline Builders strives to recognize those contributions. To date, more than 100 CPG companies have donated over 21 million products through our platform.

Daniel Lubetzky, Shark on ABC's Shark Tank, Founder of KIND Snacks, Builders, and Frontline Builders.

“When COVID-19 hit, KIND wanted to donate snacks to frontline workers, but we encountered logistical challenges when trying to equitably reach groups outside of our network at scale. When we realized that others were facing similar barriers, we built Frontline Builders to make it as easy as possible for companies to support those who give so much but receive so little.”

Daniel Lubetzky, Founder of Frontline Builders and KIND Snacks

From our DONORS

Two emergency responders in masks stand in front of an emergency vehicle holding boxes of donuts.

“When we learned of Frontline Builders, it was a no-brainer for us to join. Their matching process greatly simplified our efforts and amplified our charitable work to seamlessly reach thousands of providers.”

Adnan Durrani, Founder & CEO, Saffron Road

Group of seven healthcare workers wearing masks, holding boxes of snacks and a large blue box of Crunchkins, in a storage room with shelves of boxes.

“We were looking for a flexible and streamlined way to donate our products. Frontline Builders gives us the opportunity to scale our giving as the situation demands.”

Aaron Croutch, Executive Vice President, Lenny & Larry’s

Two women wearing masks stand outside a building, holding signs, with a cart filled with bottled drinks in front of them. One sign reads 'We are grateful to the community for your support'; the other says 'Thank you!!' in colorful letters. A decorated vehicle with hearts and the phrase 'I ❤️ HINT' is parked nearby.

“It's critical that we support first responders and help keep them healthy and hydrated. Hint has donated water to hundreds of organizations across the country, and Frontline Builders has made coordination with a number of those groups much easier.” 

Kara Goldin, Founder and CEO, Hint

From our Recipients

Group of nurses celebrating with snack or drink cans in front of a decorative backdrop with gold lettering that reads 'NURSES' at a hospital event.

“It’s so nice for a local company to recognize the hard work we do every day; this donation means so much to us here in the NICU!  [Neonatal intensive care unit]. Thank you La Colombe!”❤️

Stephen Mora, Registered Nurse, ChristianaCare Health Care System

Two female emergency medical personnel attending to a patient inside an ambulance, with a medical logo on the wall in the background.

“Our Paramedics and EMTs have worked tirelessly, putting their own safety and families at risk every day for the last six months. The donations received through Frontline Builders offered them well-deserved recognition for their hard work.”

Kevin Turner, Chief Operating Officer, Cataldo Ambulance

Group of children and a woman posing behind a sign that says 'Casa Bună' with a yellow house logo, on a grassy field during overcast weather.

“Many thanks for facilitating the donation of KIND Bars towards our association, Casa Buna (Good House)! It was very KIND of you :) They are very useful and appreciated by the people in need we offer them to.”

Anca Sandu, President, Asociația Casa Bună